When creating my logo animation, I set out to give it a fluid, cartoon-like quality that conveyed a sense of playful movement. The inspiration came from the logo itself, particularly the way the arms twist and bend in exaggerated, whimsical forms. I wanted to bring those qualities to life by having the arms stretch, twist, and move dynamically throughout the animation. My goal was to stay true to the original design while enhancing it with motion that felt expressive, cohesive, and aligned with the brand’s visual identity.
